Cover 2


For Hyundai’s spot during Sunday Night Football we got two NFL legends and former rivals to take a ride down memory lane in a new Santa Fe. For some of them, it was the first time meeting since they left the football field. We captured their historic exchange and cut it together for TV and digital. We chose former players of the teams playing that night to leverage the conversation already happening during the game. The rest is history.

Copyright © 2019 Ryan Simpson